商务英语中的缩略语研究

商务英语中的缩略语研究(选题审批表,任务书,开题报告,毕业论文6110字)
摘  要：英语缩略语是单词、短语或句子的缩略形式。社会的进步和发展使得英语缩略语的使用已成为一种趋势，并在商务交际活动中发挥着越来越大的作用。从某种程度上说，缩略语符合了人们生活，工作，交往中的“经济原则”。 随着世界的迅猛发展，涌现出了大量的缩略语。本文主要分析了商务英语，英语缩略语的构成，语用价值，有助于人们在商务活动中更好的使用商务英语中的缩略语。
关键词：商务英语；缩略语构成；语用价值

A Study of Abbreviation in Business English
Abstract: English abbreviation is the shortened forms of words, phrases or sentences. It has become a trend to use English abbreviations with the development of the society, and they play an important role in business activities. In some ways, abbreviation adapts to the” The Economy Principle” in people’s life, work, and interaction. With the increasing development of society, English abbreviations are popping up across the globe. This paper analyzes Business English, it’s composition, pragmatic value, aiming to help people make better use of English abbreviations in the business activities. 

Key Words: Business English; Abbreviation’s Composition; Pragmatic Value

Contents
Abstract…………………………………………………………………………….1
Key words………………………………………………………………………….1
Introduction………………………………………………………………………...1
1 Brief introduction to Business English…………………………………………..2
1.1    The specialization of Business English………………………………………...2 [资料来源：http://www.THINK58.com]
1.2    The importance of Business English…………………………………………...3
2 The composition of abbreviations in Business English…………………………..4
2.1    Acronym………………………………………………………………………..4
2.1.1 Initialism…………………………………………………………………........4
2.1.2 Acronyms…………………………………………………………………. ….4 [资料来源：http://think58.com]
2.2    Blending…………………………………………………………………………6
2.2.1 Head + tail……………………………………………………………………..6
2.2.2 Head + head………………………………………………………………. .....6
2.2.3 Head + word…………………………………………………………………. .6
2.2.4 Word + tail…………………………………………………………………….6 [来源：http://www.think58.com]
2.3    Clipping………………………………………………………………………. . .7
2.3.1 Front clipping………………………………………………………………….7
2.3.2 Back clipping………………………………………………………………. …7
2.3.3 Front and back clipping……………………………………………………….. 7
2.3.4 Phrase clipping…………………………………………………………………8

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2.4    Onset abbreviation……………………………………………………………….8
2.5    Multiple abbreviation…………………………………………………………….8
2.6    Alien abbreviation……………………………………………………………….9
2.7    Sentence or phrase abbreviation………………………………………………....9 
2.8    New abbreviations in business English………………………………………….8

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2. 8. 1 The most common new abbreviations………………………………………..9
2. 8. 2 Specialized English abbreviations…………………………………………..10
3 Pragmatic value of English abbreviations………………………………………...11
3. 1 Economic……………………………………………………………………….12
3. 2 Humorous………………………………………………………………………..13
3. 3 Euphemistic……………………………………………………………………...13

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3. 4 Easy to express emotions………………………………………………………..13
3. 5 Enriching the expression form of Chinese………………………………………13
3. 6 Increasing people’s knowledge………………………………………………….14
3. 7 Meeting People’s communicative need……………………………………….....14
Conclusion……………………………………………………………………………15
Notes………………………………………………………………………………….15

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Bibliography………………………………………………………………………….17
Acknowledgements…………………………………………………………………..17
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